Turnstile

Turnstile is the global market leader in the provision of fair market price sponsorship valuations.

Over the past two decades the sponsorship industry has become overly reliant on ‘media equivalency’ as a means of quantifying value. However, as the name suggests, this approach was developed not for sponsorship pricing but as a way for marketers to compare the effectiveness of different media buys.

Turnstile was built specifically to provide the industry with a pricing mechanism that is highly accurate, credible and defensible.

Simply put, we aggregate the most relevant suite of industry data sets, including actual market rates, and apply them to a methodology built for the modern sponsorship era.

If you value your sponsorships, value them properly.