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Manager, Social Publishing

New York, NY

About the job

The National Women's Soccer League (NWSL) is the top professional women's soccer league in the USA, with 14 teams and +300 of the best soccer players globally. In its 11th season, the league continues to grow exponentially. The NWSL is shattering all-time fan attendance records, as the #1 highest momentum sports league, with the first half of the 2023 season average game attendance up by 48%, viewership up by 21% (regular season total viewers), while our social presence soars to a 233% increase on video views across major platforms.

Position Description

The NWSL Social and Influencer Marketing team is seeking a Social Publishing Manager with experience creating and publishing social content for brands and partners. This position will require a passion for women's soccer and the NWSL, exceptional attention to detail, and a deep understanding of social platforms. Working closely with the broader Marketing team, the Social Publishing Manager will help celebrate and elevate the most engaging stories of the League, Clubs, Players, and Partners, both on and off the pitch.

Primary Responsibilities

  • Manage the NWSL's social publishing calendar with the League and it's partners
  • Work directly with the Partner Marketing team with planning and coordination of partner activations, such as social deliverables, branded content, and video series
  • Package and publish content to the NWSL's social media accounts, including Twitter, Facebook, Instagram, YouTube, GIPHY and TikTok
  • Provide real-time social media coverage on game days (this will include nights and weekends)
  • Stay up to date on best practices and trends for social media and how to grow and maximize reach
  • Work with the Business Intelligence team to monitor social performance and adapt as platforms change

Minimum Qualifications

  • 3+ years of experience working in social media for a brand
  • Deep knowledge of soccer and the NWSL
  • Must have the ability to deliver high-quality work results and flawlessly execute under deadlines
  • Disciplined approach to managing multiple projects but maintain the necessary flexibility to adapt when adjustments are required
  • Must be highly organized, proactive, and self-motivated and handle ambiguity
  • Ability and willingness to work non-traditional hours including nights, weekends, and holidays
  • Experience creating content for social platforms, including TikTok, YouTube Shorts, Instagram Reels, and Instagram Stories
  • Ability and willingness to work both independently and as part of a team and accept feedback
  • Ability to execute editorial judgment
  • Experience using social tools including Emplifi and Adobe Creative Suite

Salary Range: $75,000 - $90,000

NWSL salaries are contingent upon candidates' qualifications, functional business needs, and market financials.

NWSL is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions, including the recruiting, hiring, placement, training availability, promotion, compensation, evaluation, disciplinary actions, and termination of employment (if necessary) are made without regard to the employee's race, color, creed, religion, sex, pregnancy or childbirth, personal appearance, family responsibilities, sexual orientation or preference, gender identity, political affiliation, source of income, place of residence, national or ethnic origin, ancestry, age, marital status, military veteran status, unfavorable discharge from military service, physical or mental disability, or on any other basis prohibited by applicable law.


Salary Range: $75,000 - $90,000

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