Ticketing Operations, Events

Remote New York, NY

WORK OPTION: 4 days a week in the New York office

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2023-24 season featured a record 125 international players from 40 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19, including having received a booster when eligible. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

Position Summary:

Reporting to the Head of Global Event Ticketing, the Manager of Event Ticketing Operations & Business Intelligence will assist in the development of the league’s direct-to-consumer global event ticketing business. This role requires an analytical skillset, strong presentation skills, a collaborative mentality, and knowledge of the ticketing and touring industries. The optimal candidate should have experience with or exposure to all matters related to ticketing operations, including distribution, allocation, data acquisition, seat assigning, customer service, pricing, and reporting. This position will produce actionable work product that recommends and implements insights to optimize ticketing strategy, processes, and performance.

This role will develop relationships with internal departments, external business stakeholders, multiple ticketing providers, and NBA teams to assist with executing ticketing operations for the highest value media-driven NBA Events such as NBA All-Star, NBA Finals, and NBA Global Games; fan-first events such as NBA Experiences and NBA Crossover; and support of affiliate league events for the WNBA, NBA G League, NBA 2K League and USA Basketball. The optimal candidate will be a fast-paced high-impact executor with experience in the most intimate details of the ticketing distribution process while being fanatically dedicated to the experience of key constitutes.

Major Responsibilities:

  • Execute the end-to-end creation, manifest building, allocation, sale and distribution of every global event ticket across multiple mobile ticketing platforms
  • Process approved internal ticket requests while executing ticket sales plans
  • Support ticketing operations staffing needs at each event and marshal external resources that effectively solve for workload variances, optimize human capital, and deliver efficiencies
  • Assist with data collection initiatives to ensure ticketing platforms deliver on fan acquisition priorities
  • Manage customer service needs for all ticket holders
  • Oversee box office operations on event days
  • Assist the primary global event ticketing liaison to internal business units, ticketing platforms, promoters, and teams
  • Execute an analytical framework to support internal ticketing needs, balancing contractual obligations and value maximization for key stakeholders and business partners while identifying revenue generating opportunities
  • Support executive-level presentations that articulate results, opportunities, recommendations, and/or solutions that achieve key ticketing objectives
  • Conduct special event market research to recommend ticket pricing and packaging
  • Monitor secondary market activity and opportunities
  • Partner with digital, marketing, and consumer insights teams in the development of thorough post-event performance analysis to optimize ticketing performance and return on investment
  • Develop sales curves and conversion dashboards that track sales progress in real time
  • Implement against a business plan for profitability in each event –– creating ancillary revenue streams and efficiency measures that maximize OI and improve productivity

Required Skills/Knowledge:

  • Demonstrated performance history in ticketing operations across a multitude of domestic and international ticketing platforms and related ecosystems
  • Exposure to a multitude of ticketing platforms inclusive of international ticketing platforms
  • Proficient in learning new ticketing platforms with minimal supervision
  • Creative problem solver with demonstrated ability to design and optimize new processes and solutions that find opportunities others could not!
  • Customer service oriented with the validated discretion to handle the most important stakeholders
  • Project and client management skills with a track record of optimally managing multiple ticketing projects simultaneously and a demonstrated understanding of event business models
  • Willing teacher who can train internal stakeholders and seasonal external teams with minimal ticketing experience
  • Aptitude with project management software and all Microsoft Office applications including Word, Excel and PowerPoint
  • Strong analytical orientation and experience using data and metrics to simplify recommendations and execute a shared definition of success
  • Willingness to travel extensively – both domestically and internationally!
  • High energy, integrity, and humility!

Experience Needed:

  • 4+ years of professional experience in a consumer-focused ticketing role, preferably with a ticketing agency, and/or a sports or entertainment business, including experience with front-office ticket operations, consumer research, and actionable data analysis
  • 2+ years of global touring event experience in ticketing operations and promoter relations where the rights holder does not own or operate the venue
  • Bachelor’s degree required
  • Previous international ticketing experience; additional language skills preferred
  • Experience managing part-time staff and interns

Salary Range: [[$90,000 - $110,000]]

The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume.

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.


$90,000 - $110,000 USD

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